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# Why I stopped looking at my LinkedIn ranking
- URL: https://www.techstories.co/why-i-stopped-looking-at-my-linkedin-ranking/
- Published: 2026-06-18T09:56:00.000Z
- Updated: 2026-06-21T10:14:33.000Z
- Description: Once you see how the system is gamed, the numbers lose their shine.
- Author: Paul Mah
- Tags: Writing

I'm apparently #22 on LinkedIn in Singapore. But I stopped looking at rankings once I realised how many people game the system.

### A new ranking

I just received an email from Favikon about their overhauled methodology, which is now much more granular. Good for them. They seem like a decent organisation out to do the best job they can, and worth a look if that sort of thing interests you.

Interestingly, my main category is now Copywriting and Content Writing, where I'm #73 globally and #22 on LinkedIn for Singapore. Which brings me to a wider point: social media isn't always what you think it is.

![](https://acuitio-media.sgp1.cdn.digitaloceanspaces.com/public/post/7473386161315700736/91d6ddb92ba69b0d.jpg)

### A fresh scorecard

I've long written about the many ways people game LinkedIn to appear better or more popular than they are. Yet it was only recently that I could quantify my suspicions. And almost everything I'd suspected turned out to be true.

One of the simplest ways to get a lot of engagement quickly is to punch out a lot of comments every day. Most of us don't have the time, so some decide to simply automate it.

Take this one profile I tracked, which averaged 40 comments a day over 12 days. When you look at the cadence, almost all of them go out within a minute of each other, and it's sustained over hundreds of posts. I don't think that's humanly possible. And yes, the profile in question ranks very high on Favikon's new rankings.

![](https://acuitio-media.sgp1.cdn.digitaloceanspaces.com/public/post/7473386161315700736/d685e5c9de1011c8.jpg)

So what's the moral of the story? Engage with your favourite creators, diligently build a good reputation, and don't believe everything you see on social media.