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# Here are the things I do before I write
- URL: https://www.techstories.co/here-are-the-things-i-do-before-i-write/
- Published: 2024-09-17T15:32:46.000Z
- Updated: 2024-09-17T15:32:46.000Z
- Description: My four phases of writing.
- Author: Paul Mah
- Tags: Writing

After penning 1000's of stories, I've learned never to jump straight into writing. Here's what I do instead.

I've written practically every type of content: EDMs, reports, blog articles, thought leadership pieces, website copy, product brochures... and more.

From advertorials, editorial stories, to annual reports, the following phases are always present when I write.

**Preparing the stage**

The ground must first be prepared.

This could be a detailed brief defining what is needed, an interview with an expert, or even getting hold of relevant technical documentation. Or a combination of them.

Even when editing, it's crucial to set the stage by learning about the editorial focus, the expertise of the author, and the target audience before starting work.

**Cognitive warm-up**

For years I couldn't figure out why it took so long to get started even when I had everything I needed. Turns out there's a mental process of preparation.

- Reviewing the deliverables.
- Opening up reference materials.
- Reading and internalising source materials.

This is why I had a desk customised with two distinct workspaces - it let me keep relevant files and windows for at least two "live" projects open simultaneously.

**Writing**

Finally, the writing. There are 3 distinct aspects to this phase.

- Creating the framework.
- Getting "over the hill".
- Push to the finish.

Each stage comes with its own set of challenges, from getting the ball rolling, writing the first few hundred words, to bringing things to a satisfying conclusion.

I don't have room to go into the details; suffice to say that a story without a plot or a clear conclusion will take a long, long time to write.

**Rest and revise**

This phase makes all the difference between a good story and one that absolutely dazzles.

Taking a break after completing the initial draft before moving on to editing does wonders to help you spot errors better. Much better.

Waiting until the next day is optimal, but even a lunch break or any time off from the content will help you see the text with fresh eyes and make necessary revisions.

How do you write?